Your web app’s user interface (UI) is the first thing that users will see and interact with, so it’s important to make a good impression. A well-designed web app UI design can help you attract and retain users, and even increase conversions. Here are 10 things to consider when designing a high-converting web app UI...
We’ve recently launched a brand new website design for Excel World, a leading provider of training, consultancy and business improvement courses in the UK.
Nearly a year in the making, the Excel World website went through many design changes but the end result has been a great success.
Many thanks for your patience and hard work in putting this all together – let’s hope our customers like it as much as we do!
The main focus of the re-design was on the display of the content. There is a huge amount of course content on the website that needed to be easy to find, easy to read and easy for new customers to quickly get the info they needed on finding which course was right for them. The overall look and feel was kept clean with a large are for the main content. A specially designed hang-down menu system was built to allow easy access to other pages but without compromising on screen space and additional quick-nav elements giving easy access to courses from all pages.
Course content was designed to be easy to read and scan quickly while still maintaining all the information a customer would need. Print style sheets were used extensively so that printing course material from any page would result in a nicely formatted A4 representation of the course info. A fully interactive course calendar was created to allow the user to quickly find a course date and book.
If you have a similar web design project then please get in touch with kc we design, Kent to see how we can make your project a success.